- Pop
- Rock
- Indie
- Dance
- R&B
- Rap
We found that:
- An overall sense of fun is possibly the most crucial aspect of the typical pop video.
- People much prefer videos that challenge conventions and/or are creative.
- People like videos to have a blend of narrative and performance.
- People expect pop music videos to have dancing in them in some form.
- Pop narratives are expected to be about relationships.
- People like music videos that have a combination disjuncture, amplification and illustration of the lyrics of the song in question.
- Most people watch music videos to be entertained.
This is Beth Gavin, she is seventeen years of age, and is in her second year at Brinkburn Sixth Form College. She is intelligent, and studies English Combined, History and Religion, owing her love of these subjects. In her first year Beth made lots of new friends and attended many parties where her friends' choice of music broadened her own so as to include more than her usual selection of Pop and R&B tracks. As a result, she has spent much time on YouTube watching undiscovered music videos and coming across hidden gems in a variety of different genres; Indie, Dance, R&B. Beth has a musical encyclopedia at her fingertips in the form of the internet and will share her favourite songs and videos with her friends on Facebook and Twitter, who in turn do the same. Her musical taste is ever-evolving and becoming more refined like most educated young adults.
Beth uses YouTube to discover new exciting tracks and videos. Beth still has a passion for today's mainstream artists. Beyonce and Rihanna are her favourties! It's a must to have close-ups in their latest videos so Beth can model at their beauty.
Beth has recently discovered a love for the artist Ellie Goulding hence why we choose Beth to feature in our profile. Beth loves the way Ellie tackles songs such as 'Your Song' and makes them into her own. She also likes how diverse Ellie is, Ellie does slow and up tempo songs giving audiences a bit of everything. Ellie is quickly becoming one of Beth's favourite pop artists. By listening to Ellie, Beth has looked to the Indie genre and started listening to artists such as 'Mumford and Sons' , 'Ben Howard' and 'Passenger'.
